If you’ve been obsessed with Crumbl Cookies like the rest of America, you’re going to love this! I’m sharing my tested copycat recipe that recreates those famous thick, soft, gourmet cookies you can make right in your own kitchen. No need to wait for the weekly menu or drive to a Crumbl location—you can have these incredible cookies whenever the craving hits!
I first tried Crumbl Cookies when visiting friends in New York, and I was blown away by how different they were from regular cookies. They’re HUGE (like, seriously big), incredibly thick and soft, and they come in these fun rotating flavors every week. But let’s be honest—at $4-5 per cookie, they’re a special treat, not an everyday indulgence.
That’s when I decided to crack the code and create a Crumbl Cookies copycat recipe that delivers the same amazing texture and flavor at home. After many batches (my family didn’t mind being taste testers!), I nailed it. These cookies are just as thick, just as soft, and just as delicious as the real thing.
Table of Contents
What Makes Crumbl Cookies Special?
Before we dive into the recipe, let me tell you what makes Crumbl Cookies different from regular cookies:
Size: They’re MASSIVE – about 4 inches across and super thick
Texture: Ultra-soft and cakey in the center with slightly crispy edges
Temperature: Served warm or chilled depending on the flavor
Appearance: Picture-perfect with generous toppings and decorations
Variety: Weekly rotating menu with 4-6 flavors that change every week
Packaging: Comes in their signature pink box (so Instagram-worthy!)
The secret to their texture? Extra thick dough, cold butter, and underbaking just slightly. Let me show you how!
Crumbl Cookies New York: What You Need to Know
Crumbl Cookies has taken New York by storm with multiple locations across the city. The Crumbl Cookies New York stores follow the same weekly rotating menu as all other locations nationwide, with 4-6 flavors changing every Sunday at 8 PM EST.
Popular NYC Locations:
- Times Square area
- Upper West Side
- Brooklyn locations
- Queens locations
What makes NYC Crumbl special:
- Same viral flavors as other locations
- Often has long lines (especially weekends)
- Delivery available through their app
- Catering options for NYC events
Pro tip: If you’re in NYC and the line is too long, making them at home with this recipe is way easier (and cheaper)!
Crumbl Cookies Menu This Week
One of the coolest things about Crumbl is their weekly rotating menu. The Crumbl Cookies menu this week always features 4-6 different flavors, with one staple (usually Milk Chocolate Chip or Semi-Sweet Chocolate Chip) and several limited-edition flavors.
How the Weekly Menu Works:
- Menu changes every Sunday at 8 PM (your local time)
- Announced on their app, website, and social media
- Usually includes 1 chocolate chip variant, 1 chocolate-based, 1 fruit-flavored, and 1-2 specialty flavors
- Flavors rotate but popular ones come back
Most Popular Recurring Flavors:
- Milk Chocolate Chip (staple)
- Biscoff Lava
- Pink Sugar
- Peanut Butter ft. Reese’s
- Cookies and Cream
- Birthday Cake ft. Cake Batter
- Churro
- Raspberry Cheesecake
This week’s menu strategy: Download the Crumbl app to see what’s available, or use my base recipe below and customize with your favorite flavors!
Crumbl Cookies NYC Menu
The Crumbl Cookies NYC menu is identical to the national menu—all locations feature the same weekly flavors. However, NYC locations sometimes have slightly different:
Operating Hours: Most NYC Crumbl locations open later (10-11 AM) and close around midnight on weekends
Delivery Options: Extended delivery radius in Manhattan
Catering Services: Special event packages for NYC parties and corporate events
Seasonal Specials: Occasionally test new flavors in major markets like NYC
How to Check NYC Menu:
- Download the Crumbl app
- Select your NYC location
- View current week’s menu (updates Sunday 8 PM)
- Pre-order for pickup or delivery
But honestly? With this copycat recipe, you can make any Crumbl flavor at home without the NYC prices or wait times!
Classic Crumbl Chocolate Chip Cookie Recipe (Copycat)
This is the ultimate Crumbl Cookies copycat recipe for their famous Milk Chocolate Chip cookie—the one that’s almost always on the menu!
What You’ll Need
Dry Ingredients:
- 4 cups (500g) all-purpose flour
- 1 teaspoon baking soda
- 1 teaspoon baking powder
- 1 teaspoon salt
Wet Ingredients:
- 1 cup (226g) cold unsalted butter, cut into chunks
- 1½ cups (300g) light brown sugar, packed
- ½ cup (100g) granulated sugar
- 2 large eggs, room temperature
- 2 teaspoons vanilla extract
Mix-Ins:
- 2 cups (340g) milk chocolate chips (or semi-sweet)
- Optional: ½ cup dark chocolate chips for variety
Equipment:
- Stand mixer or hand mixer
- Large mixing bowls
- Cookie scoop (¼ cup size for Crumbl-sized cookies)
- Parchment paper or silicone baking mats
- Baking sheets
Step-by-Step Instructions
Step 1: Prep Your Ingredients (10 minutes)
Critical first step: Make sure your butter is COLD but not rock hard. Cut it into chunks and let it sit at room temperature for just 5 minutes. This is the secret to thick cookies!
Preheat your oven to 350°F (175°C). Line two large baking sheets with parchment paper.
Pro tip: Room temperature eggs mix better. If yours are cold, place them in warm water for 5 minutes.
Step 2: Mix Dry Ingredients
In a large bowl, whisk together:
- Flour
- Baking soda
- Baking powder
- Salt
Whisk for about 30 seconds to evenly distribute the leavening agents. Set aside.
Why this matters: Even distribution prevents some cookies from spreading too much while others stay thick.
Step 3: Cream Butter and Sugars (5 minutes)
In your stand mixer (or large bowl with hand mixer), beat together:
- Cold butter chunks
- Brown sugar
- Granulated sugar
Beat on medium speed for 3-4 minutes until the mixture is fluffy but still slightly chunky. It should be lighter in color but NOT completely smooth—those little butter chunks are intentional!
Crumbl secret: They don’t fully cream the butter, which creates those thick, dense cookies.
Step 4: Add Eggs and Vanilla
Add eggs one at a time, beating well after each addition (about 30 seconds per egg). The mixture should come together and look smooth now.
Add vanilla extract and beat for another 30 seconds.
What you’re looking for: The mixture should be thick, glossy, and hold together when you stop the mixer.
Step 5: Combine Wet and Dry (Don’t Overmix!)
With your mixer on LOW speed, gradually add the dry ingredients to the wet ingredients in three additions. Mix just until you don’t see any white flour streaks.
STOP mixing as soon as the flour is incorporated! This is crucial. Overmixing creates tough, thin cookies instead of thick, tender ones.
Fold in the chocolate chips by hand with a spatula.
Baker’s tip: The dough should be thick and not at all runny. If it seems loose, chill it for 15 minutes.
Step 6: Portion the Cookies (Crumbl Size!)
Here’s where Crumbl cookies get their signature look: they’re HUGE!
Using a ¼ cup cookie scoop (or measuring cup), scoop LARGE portions of dough. Each cookie should be about 4-5 ounces of dough—that’s BIG!
Place only 4-6 cookies per baking sheet, giving them plenty of room to spread. They’ll look like giant dough balls, and that’s perfect.
Spacing is key: Leave at least 3 inches between cookies. They spread A LOT.
Step 7: Shape for Thickness
This is a Crumbl trick! Before baking, take each dough ball and:
- Press it down slightly (about 1 inch thick)
- Use your hands to create a uniform round shape
- Make sure the edges are slightly taller than the center
This pre-shaping helps them keep their thick profile while baking.
Step 8: Bake to Perfection
Bake for 12-14 minutes. Yes, really! They’ll look UNDERDONE when you take them out, and that’s exactly what you want.
What to look for:
- Edges are just barely set and lightly golden
- Centers still look soft, puffy, and slightly shiny
- Cookies will be pale in the center
Remove from oven when they still look slightly underbaked in the middle. They’ll continue cooking on the hot pan.
Critical step: Let cookies cool on the baking sheet for 10 minutes before moving. They’re too soft to move immediately!
Step 9: Cool and Serve
After 10 minutes, transfer cookies to a wire rack to cool completely (or eat them warm—no judgment!).
Crumbl serving style: Some flavors are served warm, others chilled. For classic chocolate chip, serve slightly warm or at room temperature.
The final touch: For an authentic Crumbl look, you can dust with a tiny bit of flaky sea salt on top right after baking!
Recipe Variations (Popular Crumbl Flavors)
Use the base recipe above and customize with these variations to recreate other popular Crumbl flavors!
Pink Sugar Cookie
- Omit chocolate chips
- Add 1 tablespoon almond extract (reduce vanilla to 1 tsp)
- Tint dough with pink gel food coloring
- Top with pink buttercream frosting after cooling
Cookies and Cream
- Omit chocolate chips
- Mix in 2 cups crushed Oreos
- Top with white frosting and Oreo crumbles
Peanut Butter
- Add ½ cup peanut butter to butter-sugar mixture
- Reduce flour to 3½ cups
- Mix in Reese’s Pieces instead of chocolate chips
Churro
- Add 1 tablespoon cinnamon to dough
- Roll warm cookies in cinnamon-sugar mixture
- Drizzle with dulce de leche
Tips for Perfect Crumbl-Style Cookies
Thickness Secret:
- Use COLD butter (not softened)
- Don’t overbake (they should look underdone)
- Chill dough if it’s too warm
Size Secret:
- Use ¼ cup scoop for massive cookies
- Space far apart on baking sheet
- Press dough down slightly before baking
Texture Secret:
- Don’t overmix the dough
- Underbake by 2 minutes
- Let cool on pan for 10 minutes
Flavor Secret:
- Use quality chocolate chips
- Add a pinch of sea salt on top
- Serve some flavors warm, others chilled
Storage and Make-Ahead
Room Temperature: Store in airtight container for 3-4 days. Stack with parchment paper between layers.
Refrigerator: Crumbl actually chills some flavors! Refrigerate in sealed container up to 1 week. Some cookies (like Pink Sugar) taste better cold!
Freezer: Unbaked dough: Freeze dough balls on tray, then transfer to freezer bag. Bake from frozen, adding 2 minutes to bake time.
Baked cookies: Freeze completely cooled cookies for up to 3 months. Thaw at room temperature.
Pro tip: Freeze dough balls so you can bake fresh cookies anytime!
Frequently Asked Questions
What makes Crumbl Cookies different from regular cookies?
Crumbl Cookies are distinctive for several reasons: they’re much larger (4+ inches across), significantly thicker than standard cookies, have a unique texture that’s soft and cakey in the center with slightly crispy edges, feature gourmet toppings and decorations, come in weekly rotating flavors, and are served at specific temperatures (some warm, some chilled). The secret to their texture is using cold butter, not fully creaming it, portioning large amounts of dough, and slightly underbaking.
How do I make my cookies as thick as Crumbl?
To achieve Crumbl’s signature thickness: use cold (not softened) butter cut into chunks, don’t fully cream the butter and sugar, use large portions of dough (¼ cup scoop), press dough down only slightly before baking, chill the dough for 15-30 minutes if it’s too warm, don’t overbake (remove when centers still look soft), space cookies far apart (only 4-6 per sheet), and let them cool on the hot pan for 10 minutes. The combination of cold butter and underbaking is KEY!
Can I make Crumbl Cookies without a stand mixer?
Yes! You can absolutely make these Crumbl copycat cookies with a hand mixer or even by hand with a wooden spoon. Just make sure to beat the butter and sugars well for 4-5 minutes to get proper aeration. Your arm will get a workout if doing it by hand, but it’s definitely possible. The dough will be thick and slightly chunky, which is exactly what you want.
Why does Crumbl change their menu every week?
Crumbl’s weekly rotating menu is part of their business model and marketing strategy. It creates excitement and urgency (FOMO – fear of missing out), encourages repeat visits to try new flavors, allows them to test new recipes, keeps the brand trending on social media, and makes certain flavors feel special when they return. The menu changes every Sunday at 8 PM local time, with 4-6 flavors including usually one staple chocolate chip variant.
How much does Crumbl Cookies cost vs. homemade?
Store-bought Crumbl Cookies: $4-5 per cookie (prices vary by location)
Homemade copycat: Approximately $0.60-0.80 per cookie
Cost breakdown for homemade batch (makes 18 large cookies):
- Flour, sugar, butter, eggs: ~$8
- Chocolate chips: ~$4
- Total: ~$12 for 18 cookies = $0.67 each
Savings: You save about 85% making them at home! Plus you can make any flavor you want, anytime.
Can I make these cookies smaller?
While you certainly CAN make smaller cookies, they won’t have the same Crumbl experience! The massive size is part of what makes them special. However, if you want smaller portions, use a regular cookie scoop (2 tablespoons) and reduce baking time to 8-10 minutes. They’ll still be delicious, just not quite the same as the viral thick cookies everyone loves.
What’s the best way to reheat Crumbl Cookies?
To reheat your Crumbl copycat cookies and restore that just-baked texture: microwave for 10-15 seconds (be careful not to overdo it!), or place in 300°F oven for 3-5 minutes, or use an air fryer at 300°F for 2-3 minutes. For the best result, don’t fully heat them—you want them just warm, not hot. Some flavors (like Pink Sugar or Cookies and Cream) are actually better served chilled straight from the fridge!
Why are my cookies spreading too much?
If your cookies are spreading too thin instead of staying thick, here’s what’s wrong: butter was too soft or melted (use COLD butter), dough was too warm (chill for 15-30 minutes), you overmixed the dough (mix just until combined), oven temperature is too low (verify with oven thermometer), or you’re not using enough flour (measure correctly). The most common culprit is butter that’s too warm. Remember: Crumbl’s secret is cold, chunky butter!
Can I freeze the cookie dough?
Yes! Freezing the dough is actually perfect for meal prep. Scoop cookie dough into ¼ cup portions, freeze on a baking sheet until solid (2-3 hours), transfer frozen dough balls to a freezer bag or container, label with date, and store for up to 3 months. To bake from frozen: no need to thaw! Place frozen dough balls on baking sheet and add 2-3 minutes to the baking time. This means you can have fresh Crumbl-style cookies anytime with zero extra work!
What are the most popular Crumbl flavors?
Based on customer demand and social media buzz, the most popular Crumbl flavors are:
- Milk Chocolate Chip (the staple)
- Pink Sugar Cookie
- Biscoff Lava Cookie
- Peanut Butter ft. Reese’s
- Cookies and Cream Milkshake
- Raspberry Cheesecake
- Birthday Cake ft. Cake Batter
- Churro
- Cornbread
- Confetti Cake
The chocolate chip is always available, while others rotate. Some flavors are so popular they come back multiple times throughout the year!
Why This Crumbl Copycat Recipe Works
I’ve tested this recipe over and over (seriously, SO many batches!) to get it just right. Here’s why it delivers authentic Crumbl results:
1. Cold butter technique – Creates thick, dense texture instead of thin, crispy cookies
2. Large portions – Using ¼ cup dough per cookie matches Crumbl’s famous size
3. Strategic underbaking – Removing cookies when they look slightly underdone gives that soft center
4. Proper spacing – Only 4-6 cookies per sheet prevents spreading issues
5. Rest time – Cooling on the hot pan lets them finish cooking perfectly
6. Quality ingredients – Using real butter and good chocolate makes a huge difference
This isn’t just any chocolate chip cookie recipe—it’s specifically engineered to replicate the Crumbl experience!
Final Thoughts
Creating these Crumbl Cookies at home has been such a fun challenge, and now I can enjoy them anytime without the premium price tag or waiting for my favorite flavor to return to the weekly menu!
Whether you’re craving that classic chocolate chip, want to try making the Pink Sugar cookie, or just love thick, bakery-style cookies, this recipe delivers. The best part? You can customize them however you want—no need to wait for Crumbl cookies menu this week to rotate to your favorite flavor!
I love making a big batch of dough balls and freezing them so I can bake fresh cookies whenever the craving hits. There’s nothing quite like pulling warm, thick, gooey cookies out of your own oven that taste just like the viral bakery everyone’s obsessed with.
So grab your ingredients, preheat that oven, and get ready to make some Instagram-worthy cookies that’ll have everyone asking, « Did you really make these at home?! » 🍪✨
Happy baking!
Yield: 18 large cookies (Crumbl-sized)
Prep Time: 15 minutes
Chill Time: 15 minutes (optional but recommended)
Bake Time: 12-14 minutes per batch
Total Time: ~1 hour
Difficulty: Easy-Medium
Storage: 3-4 days room temp, 1 week refrigerated, 3 months frozen
